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Fit Party Spotlight: The Skimm Founder Danielle Weisberg

We’re obsessed with The Skimm. It’s our daily dose of news that allows us to stay up-to-date on current affairs in less than 5 minutes. Efficient and enjoyable? Yes, please! It’s no wonder then that Danielle Weisberg, founder of The Skimm, chose to keep things fun and relaxed for her bridesmaids by hosting her own fit party with Brideside’s help. Instead of running around the city to various places for appointments, all of the girls met at Danielle’s place. This gave everyone a chance to meet her puppy Medford, get to know each other before the big day, and check bridesmaids dresses off the list in one fell swoop. Danielle loves to host people especially when mimosas are involved.


Skimm Brideside Fit Party


She chose to focus on one designer, Jenny Yoo, and let each bridesmaid choose her own style in the same “Onyx” color. Danielle told us, “I wanted to pick dresses that would work for different body types and that everyone felt good wearing. I’m usually found wearing black, so it was a natural pick. The colors for my wedding are black and white and it’s a black tie event. So I wanted bridesmaid dresses that were classic and felt formal. The Jenny Yoo dresses fit that but were much more elegant than some of the other lines I looked at and they didn’t feel cookie cutter.”  We love the sophisticated styles she chose to mix and match for her bridesmaid dresses. Shop the Willow, Ava, Annabelle, Aria and whole Jenny Yoo bridesmaid dress collection here.

Love Danielle’s story? Learn how to throw your personal fit party. Still looking for the perfect look for your bridesmaids? Sign up for your free personal stylist today!


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